What you see — Seematti
on MG Road, Cochin is a mammoth-sized fashion destination for the entire family. Led by the dynamic fashionista, Beena Kannan, it has a vast collection of clothing for men, women and kids. However, it is primarily known for its remarkable assortment of sarees for all occasions. The showroom is divided into five floors, where each caters to a particular genre or section of people.
What you get —
The ground floor is divided into two segments. One segment is dedicated to unstitched salwar kameez
fabric with embroidery, appliqué, sequins and more in cotton, silk, cotton-silk, polycot, georgette and chiffon, among others. The materials are arranged as per price range. This section also has running material that can be cut into pieces. The same section has home furnishing goods such as curtains, mattresses, pillows, cushions, furnishing fabrics, carpets, rugs and door mats. You will also find branded home décor items here.
The second section has the 16 Plus
segment. You will find tube tops, spaghetti tops, girly blouses, kurtis
, tunics, capris, track pants, cargos, skirts, shorts
, trousers and much more here. In addition, there are more salwars, patialas, churidars
, unstitched salwar kameez fabrics and readymade salwar kameez here. And finally, the hugely popular “Haveli Lacha Ki” is also found here. This section is dedicated to palatial designs of the Rajputs of Rajasthan and offers breathtakingly beautiful and ornate lacha cholis.
The first floor is called the Temple of Silks and has a variety of sarees
such as Bomkai and Balucherry combination, Dabu Kota with block print, Telia Rumal, Maheshwari, Vishnupuri, Mangalagiri, Chanderi and Chettinadu Cotton. Vegetable prints, innovative patch work, Swarovski crystals, Badla work, mirror work, silver and copper zari, Kantha, Kalamkari print, Bagru print , white block print, and deep double Dabu are all seen. You will also find matching blouse pieces here. The first floor also has an elaborate lingerie section, which includes brands like Lovable, Enamor, Jockey, Triumph, VIP, Juliet and many more.
The second floor, Men’s Studio, has formal and casual shirts
, business suits, wedding attire, party wear, traditional wear
, night suits, ties and socks, innerwear, belts, tie pins and even personal care products. Apart from leading brands like Arrow, Allen Solly, Van Heusen, Louis Philippe, Park Avenue, and Zodiac, there are
also other affordable brands like Peter England, John Players and Excalibur in this section.
The third floor is aptly named Saree Sansar. This section has numerous wedding sarees—whether Kanjeevaram or white wedding sarees
—in a variety of prices. There are also designer sarees in crepe and georgette, Pashmina silk, Panetar, Rajkot, Patola, Ikat, Tanjoy Georgette, Paithani Silk etc. Seematti also has an exquisite collection with flat zari brocade finish and designs, which is one-of-a-kind. Neem-zari touch, raised body buttis and big border brocades are some of the unique designs in this collection. The prices in this collection range from Rs. 5,000 to Rs. 1.5 lakhs. A more affordable variant of this style are the silk sarees range, ideal for parties and celebrations. These are priced at Rs. 1,100 and above.
And finally, the fourth floor is the Kids’ Studio. Divided into two segments, the infant section and the kids’ section, this space has everything from cute kids’ wear like skirts, shorts, pants, denims, jumpsuits, party wear, ethnic wear, frocks, to baby care products, napkins, bibs, feeding bottles, toys etc. The section caters to children up to 15 years. The Gujarati and Punjabi wear is quite adorable, especially in the below 10 years range.
Our verdict —
Seematti is gigantic and you can actually lose yourself here. Thankfully, the ushering staff at every section is attentive and guides you to the right place. The staff dealing with sales is a little laidback, especially salesmen, who tend to look a little lost in the ladies’ section. The collection of sarees is overwhelming; picking just one saree may be hard. The men’s section is a tad chaotic. While some shirts are arranged brand-wise, others are arranged price-wise, which gets rather annoying after a while. However, the assortment of brands is great! The 16 Plus range is huge but unorganized. Finding your size or a particular style is tough and the staff looks clueless too. The showroom is permanently overcrowded, but if you are looking for sarees, this is the place to shop. If you are tired after shopping, you can head to the coffee shop, located on the ground floor. The parking lot is massive and the parking fee is a whopping Rs. 500, redeemable on purchase.
Anytime between —
9.30 AM - 9 PM
By Nina Nair